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Sora's Demise & The Brutal Economics of Video Diffusion

OpenAI shut down Sora after spending an estimated $15 million a day ($5.4B per year) on video generation to focus on enterprise products and coding tools ahead of an IPO.

By Julius Robert

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Sora's Demise & The Brutal Economics of Video Diffusion
Mar 31, 2026•Julius Robert
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Sora's Demise & The Brutal Economics of Video Diffusion
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Sora's Demise & The Brutal Economics of Video Diffusion
Mar 31, 2026•Julius Robert
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